Brute Force started in a garage in North Denver in 2009. Born from necessity, the inventor, a Mixed Marital Arts competitor and competitive CrossFit athlete believed in unstable load training, saw a need for better training equipment in the market, and developed his own line of sandbags.
Since then, Brute Force has expanded their line of gear, team, and has added programming and industry leading education for both the consumer and the professional.
Growing steadily they now serve heroes (Military, Police and Fire), athletes and fitness enthusiasts worldwide with an expanding line of functional training gear and training…all 100% USA made and still headquartered in Denver, CO.
Brute Force has now partnered with Functional Solutions and they are using the fully customizable FS Mobile App to help build their brand and community
In the last year they have had over 35 thousand downloads of their customized mobile app, and 100’s of people using it daily.
Brute Force has used Functional Solutions software to design and deliver workouts, then directly deliver these programs to specific audiences such as the military, police and fire. Programs are created with each segments needs and gear in mind, delivering a tailored and unique customer experience.
Currently they have been using the FS Mobile App as a marketing tool to build their audience. Next they plan to monetize these programs and sell it to their growing community of followers.